Where market participants listen, households and firms dont. The general public often shows little interest in staying informed about monetary policy, especially in low inflation environments.
We know that for central banks to communicate effectively with the general public, their messages must first reach their intended audience. Then, the information must also be understood and influence beliefs and behaviors.
So, how do you communicate information to someone who isnt paying much attention? You get creative.
For example, why not use a catchy tune to address this challenge?
Bank of Jamaica famously uses songs to explain its inflation targeting policy, hitting all the right notes on price stability (i know — i’m sorry, i had to). These songs are written in a relatable language, and come with a catchy tune.
With the rise of GenAI, every central bank can now generate an original tune as frequntly as needed (“FOMC June 11-12 Meeting Beat Drop“, anyone?).
After playing with Suno (a GenAI music creation platform) in the past few days, I am convinced we all can get a little more creative and musical, policymakers included.
I present to you, “Keep It At Two“, made with suno.com:
If you’d like to sing along, here are the lyrics:
[Verse]
Federal Reserve sets the mark
Inflation target two point oh
Gotta keep the prices tame
Steady as we go[Verse 2]
Short run might go a bit high
Short run might go a bit low
But we won’t let it stray far
Just so you know[Chorus]
Keep it at two
That’s what we do
Keep it at two
For me and you
Keep it at two
That’s what we do
Keep it at two
For all we go through[Bridge]
Long run game is the plan
Steady hand to understand
Price stability in sight
Keeping our future bright[Verse 3]
Rolling with the ups and downs
But our target’s always sound
Guiding light for the way
Every single day
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